Ask anyone who knows him. In every language, the name Brad Sheares translates to “basketball nut.”
“I played on Purdue co-rec and intramural teams, but I was told to never quit my day job,” laughs Sheares. His love of the game hasn’t dimmed through the years, and he’s equally enthralled whether the competition is at the elementary school level or the pros.
Basketball fever is contagious, he says. Sheares’ three daughters play the game, and he thoroughly enjoys rotating one of the three to join him for Philadelphia 76ers games. “There’s no better experience than sharing the excitement and exhilaration of basketball with my daughters,” Sheares says.
Road trips are a symptom of basketball fever too, and the 2000 Indianapolis Final Four experience was a particular highlight. “I got tickets at the last minute and invited my brother, Reuben, who’s a cardiologist in Columbus, Ohio. We drove back to Columbus after the games, because there were no hotel rooms available. Even the clocks worked in our favor. Columbus switched to daylight savings time on Sunday, so we gained an extra hour of Indianapolis excitement along with Monday’s final game.” On the job, memorabilia such as Michael Jordan etchings, a signed basketball, and coffee table books find special spots in Sheares’ office.
An accomplished businessman with a scientist’s perspective, Sheares also sees basketball’s practical life applications. “There’s an art and science to the game. It’s a true team sport because you can see vividly how a team plays better than any single individual. Even if an individual is not particularly skilled, if he or she plays hard and sound, the team benefits as a whole.”