Extension Specialists

Digital Measures (DM) is the system used for annual data entry. Whether you conduct research or Extension activities, you will report into Digital Measures for the calendar year. Custom screens have been created in DM to capture data needed to report to USDA for Research and Extension activities. Here is a letter from Jason Henderson on Extension expectations.

This page contains information for Extension Specialists to enter data into Digital Measures for:

  • USDA Reporting
  • Extension learning events, impact statements and other activities
  • Annual Activity Review
  • Publications
  • Web profile

Use DM for your CV!

Digital Measures is a powerful CV-oriented database that you are free to start using at any time. Send your CV to dmcv@purdue.edu and our student workers will enter it for you, saving you time.

USDA Reporting

USDA Reporting

Deadline for reporting Jan.-Dec. 2019: February 4, 2020

Extension Specialists are expected to report outputs, outcomes and impacts into Digital Measures. This includes reporting of workshops, conferences, events and recurring programs considered to be structured, educational events for the public.

Here are the categories for reporting:

  • Outputs are your ACTIVITIES – research projects, research publications, Extension publications, workshops, consultations, volunteers, volunteer hours, and direct & indirect contacts.
  • Outcomes are METRICS you use to share results of your project or program.
  • Impact statements are NARRATIVES describing: 1) an issue, 2) what has been done, and 3) the results.

Need help writing an impact statement?

Overview for USDA Reporting

There are four Digital Measures screens for research and/or Extension activities. One or more may fit your role.

  • USDA Research, Extension and Programmatic Impacts
  • Extension Educators or Specialists – Learning Events
  • Extension Educators or Specialists – Other Activities
  • Extension Educators or Specialists – Impact Statements

Your role determines which Digital Measures screen(s) work best.



  • Duplicate — if you reported for last year, you can duplicate that same entry and simply make edits for 2019. Select the box on the far right, then the duplicate button will be available. Click on “duplicate” and a copy will open. Change the REPORTING YEAR , and then any numbers that need to be updated for 2019.

  • New – if you are entering a new item for 2019, click on the “ADD NEW ITEM” button.

  • Reporting year = 2019

  • Multi-state = if ANY of your research activities for ANY of your projects involve collaboration with colleagues from other states, please select YES.

  • Section 1: REEport Data, Impact Statement/One Story
    • Give the title of one project that currently has results from your USDA competitive or formula funded grants. Competitive is best option.
    • Provide REEport accession number for grant (if applicable).
    • Evaluation: Describe your evaluation plan metrics you use to ensure you’re on target or to understand if you need to make adjustments to your project.

  • Section 2: Outputs/Outcomes/Outreach for Your Entire Program
    • Select the general topic for your research
    • Put metrics for your OVERALL research program
    • Outputs – research projects, research publications, Extension publications, workshops, consultations, volunteers, volunteer hours, direct & indirect contacts
    • Outcomes – metrics on your research project. Find at least one outcome that best fits your research and report the appropriate number.

  • Sections 3 & 4:
    • Enter only if you did not give your REEport accession number in Section 1 above

  • Save – click on the save button to submit your data


You may use the USDA Research, Extension & Programmatic Impacts screen (mentioned above) or the three Extension screens – Learning Events, Other Activities, and Impact Statements.

Go to “getting data out” for information on running DM reports to pull data you have entered.

Annual Activity Review

Annual Activity Review

Here is information for College of Ag departments using DM for Faculty/Staff Annual Activity Review.

Some data are uploaded by DM staff from Purdue systems. Faculty need to double check these for accuracy.

  • Teaching and Learning Activities come from BANNER. Narratives can be added to the Teaching and Learning Activities screen if there is special information to convey.
  • Contracts, Fellowships, Grants and Sponsored Research come from COEUS/SPS.
  • Publications data can be imported from a variety of databases. We encourage faculty to have a Google Scholar file and upload it themselves for improved accuracy.
  • Annual Activities Narratives opens a screen for all narratives plus departmental questions.
  • USDA Research, Extension, and Programmatic Impacts information is due Feb. 4.
  • Extension vs Engagement: faculty often call their activities one or the other. All reports will combine this information regardless of where they put it.

How to work with data that DM staff has already uploaded for you.

This video shows you how to reconcile “Classes Taught” with Banner information and “Contracts, Fellowships, Grants and Sponsored Research” with business office information.

Here’s where to put the following data into DM:

Primary/Secondary Scholarship

  • Primary: Be sure to note the Primary Scholarship type on ALL activities. This is important for the departmental annual report and for you to sort information later. Some screens require it once you open. Most will default to Discovery as the primary.
  • Secondary: This captures your activities based on things like mentorship, diversity, and international/global. You’ve not had a way to do this in the past. This is critical for departmental annual report.

Tracking Social Media

There are two screens available for tracking your social media (twitter, Instagram, websites, etc.): 1) Engagement, and 2) Media Appearances.

Annual Activity Review — College and Department REQUIRED Narratives

You are required to provide narrative information about the past year.

Importing publications

Import BibTeX files from Google Scholar, EndNote and others. Learn how to create a BibTeX file.

Irrelevant data requested

Some fields have more boxes than information you can fill. These are screens used by many colleges at Purdue and some require more than others. Fill only the boxes that are important to your annual review and/or boxes that your department head has indicated are important.



How to import publications from Google Scholar.

How to match collaborators.

When importing publications, you may need to match collaborators who aren’t in the system. Here’s how to ignore suggested collaborators during the import process.

How to import publications from a third party source, such as Google Scholar and EndNote.

Web Profile

Web Profile

To update or troubleshoot information regarding your web profile, here are the instructions and who to contact.

HR Data

If the information you are trying to manage is related to HR, such as contact information, you will need to contact AgIT at agithelp@purdue.edu.

Personal web page

To update your personal web profile (i.e. bio, lab pictures, etc.), you need to contact your departmental IT staff. In this instance, you will create the information and they upload it for you.

Publications, Awards, Honors and Patents

You will need to put this data into Digital Measures, then information is pulled from DM and put directly into your web profile. If you are having trouble putting data into DM, contact dmhelp@lists.purdue.edu.

Click here for instructions on gathering a list of publications, awards and honors currently in Digital Measures.

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