Vet Med & HHS USDA Reporting

This page contains information for College of Veterinary Medicine and Health and Human Sciences faculty to enter data into Digital Measures (DM) for USDA reporting.

Faculty deadline for reporting for Jan.-Dec. 2020 is February 16, 2021.

Read this Communication to Faculty from Associate Dean Engel and Senior Associate Dean Henderson on USDA Reporting in Digital Measures

Purdue Fundamental and Applied Research and Extension Showcase

Purdue, as a land-grant institution, is federally mandated to report overall impacts from formula-funded programs such as Hatch, Animal Health, McIntire-Stennis and Smith-Lever. Anyone who received this funding reports annually into REEport at the end of November. REEport contains most, but not all, of the data needed for the federal report. We ask that you provide information on where to find your REEport report plus enter your outputs, outcomes and outreach for your entire program.

  • Outputs are your ACTIVITIES - research projects, research publications, Extension publications, workshops, consultations, volunteers, volunteer hours, and direct & indirect contacts.
  • Outcomes are METRICS you use to share results of your project or program.
  • Impact statements are NARRATIVES describing: 1) an issue, 2) what has been done, and 3) the results.


Instructions for USDA-Funded Research Reporting

DM SCREEN: USDA Research, Extension and Programmatic Impacts


Instructions for Extension Reporting

DM Updates for Extension Specialists at PDC, December 8, 2020. Slides and presentation recording are available on, “Professional Development Conference 2020 folder”. Here is the link.

There are four DM screens for research and/or Extension activities. One or more may fit your role.

  • USDA Research, Extension and Programmatic Impacts
  • Extension Educators or Specialists - Learning Events
  • Extension Educators or Specialists - Other Activities
  • Extension Educators or Specialists - Impact Statements

Your role determines which DM screen(s) work best.

Running a DM Report

Go to "getting data out" for information on running DM reports to pull data you have entered.


Need help writing an impact statement?

Since Digital Measures does not save your data as you go, and since it can also “time out” if you leave it open and idle for some time, a best practice here would be to create, edit, finalize, and save your impact statement in WORD, then cut and paste it into DM.

You may also use the “PasteBoard” in DM as a place to cut and paste your text from the WORD document. Once you put the text in the PasteBoard, check for and correct any text/character issues in the conversion, then highlight it, drag it, and drop it in the appropriate text box.

Issue (Who Cares and Why)
In about three sentences, state the issue or problem addressed. Describe the problem. Explain the relevance of this issue. Why is it important? Information provided here demonstrates what the issue is or what the needs are. This section is about why the program is needed. Introduce any statistics that may illustrate the problem/issue in the state or among the population. Share any needs assessment data you have gathered to indicate the prevalence or importance of this issue.

What Has Been Done
In about three to five sentences, describe what you or your team did. What was your response to the issue/problem? What did you do to address the problem? How did your work resolve the problem? Describe program activities that were conducted. Explain the key elements of your program. Describe the target audience. Describe the delivery of your program/project. Include the quantity of these activities (e.g., four-session weekly series; 59 childcare providers; six communities, etc.). Provide a description of the
program/project. You might describe what was taught and why, who was the audience (e.g., how many attended, etc.), and how was it implemented (e.g., nine-week series of workshops).

Now, share results from the program/project from the perspective of the participants or attendees. What did they get out of it? What did they learn? If a follow-up evaluation was used, report on what actions they have taken or changes they have made since attending the program. Include numbers or percentages to report your evaluation. Include economic indicators if appropriate. Include a narrative about, or from, the attendees.

As appropriate, combine quantitative data (e.g., number, percentage, dollars, etc.) and qualitative data (e.g., anecdotes/narratives or quotes from participants on program evaluation. (Don’t share names but do include their titles/roles, such as, for example, parents, producers, childcare providers, etc.).

This is the most important part of your impact statement and most likely the longest section. Tie the results back to the problem set in “Issue” above. Describe what happened as a result of the efforts described in “What Has Been Done.” What changed as a result of the Extension effort? What difference did this make for Indiana residents? What are the benefits? What is the impact of this effort? For short-term changes in knowledge, attitudes, skills, and aspirations, consider including a statement about what that change does for, or means to, participants. Describe the difference your program/project made for the people of Indiana, and the state’s communities, families, businesses, environment, etc.

Need more information on Extension OUTCOMES?

Outcome indicators are statements created from Outcomes/Impacts posted on program area logic models. These indicators are written in broad concepts to capture a limited list of key results of Extension efforts. The approach to outcome indicators varies between program areas based on the structure and coordination of programs.

Short-term — Outcome indicators for Learning Events are short-term and generally focus on knowledge gained or intentions to take action. Select outcome indicator(s) only if event is completed and results are in hand as reported for this month, and enter the number.

Medium- to long-term — With Impact Statements, outcome indicators are medium to long-term, that is, from behavior change or adopting a practice, to condition, environmental, economic or social changes.

Looking for our logic models (containing outcomes) by program area?

Need to know more about Purdue Extension Goals?

This document shows the goals and priorities for Extension programs.