Maria Marshall and Renee Wiatt join host Brady Brewer in this episode to discuss how the many generations of family engaged in a family business interact with one another. One of the challenges in a family business is understanding the differences in generational perspectives on the business and possible succession. This AgCast episode reviews results from a recent survey conducted across the Midwest which examines generational differences within farm families seeking to transition their businesses to the next generation.

Brady Brewer is joined by Dr. Maria Marshall and Renee Wiatt to discuss the findings of a recent survey conducted across the Midwest, examining the readiness of farm families to transition their businesses to the next generation. The conversation highlights the challenges and emotional complexities involved, emphasizing the importance of early planning and open communication to ensure both the business’s sustainability and the family’s cohesion.