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majors_minors: Agribusiness: Agricultural Marketing


Agribusiness: Agricultural Marketing

Degree Level

Bachelor of Science

Minor Code


Advisor's Name

Jennifer Leeann Williams

Advisor's Phone

(765) 494-4201

Advisor's Email


Agribusiness, with a concentration in agricultural marketing, prepares graduates for the high demand in large and small businesses. They include meat, dairy, and poultry processing industries, grain handling, feed manufacturing, and seed and fertilizer firms; transportation and storage concerns; financial institutions; and food manufacturing, wholesale and retail businesses. Although the curriculum emphasizes agricultural-related businesses, its requirements are broad enough to allow adequate preparation for nonagricultural businesses.  The program's flexibility allows students to prepare for international careers in agricultural business.

Credit Hours



Freshman Year

First Semester

(1) AGEC 20200 (Spreadsheet Use in Agricultural Business)
(3) AGEC 20300 (Introductory Microeconomics for Food and Agribusiness)
(0.5) AGR 10100 (Introduction to the College of Agriculture and Purdue University)
(0.5) AGR 11200 (Introduction to Agricultural Economics Academic Programs)
(4) ENGL 10600 (First-Year Composition)
(3) MA 22000 (Introduction to Calculus) or (3) MA 22300 (Introductory Analysis I)
(4) Biological sciences selective
Total Credits: 16
Second Semester
(3) AGEC 21700 (Economics)
(3) COM 11400 (Fundamentals of Speech Communication)
(4) Biological sciences selective
(3) Humanities selective
(3) Elective
Total Credits: 16

Sophomore Year

Third Semester

(3) AGEC 22000 (Economics of Agricultural Markets)
(1) AGEC 29800 (Sophomore Seminar)
(3) CHM 11100 (General Chemistry)
(3) STAT 30100 (Elementary Statistical Methods)
(3) Social science selective
(3) Elective
Total Credits: 16
Fourth Semester
(3) AGEC 33000 (Management Methods for Agricultural Business) or
     (3) ENTR 20000 Introduction to Entrepreneurship and Innovation)
(3) CHM 11200 (General Chemistry)
(3) MGMT 20000 (Introductory Accounting)
(3) Humanities selective
(3) Written or oral communication selective
(3) Elective
Total Credits: 18

Junior Year

Fifth Semester

(3) AGEC 32700 (Principles of Food and Agribusiness Marketing)
(3) AGEC 33100 (Principles of Selling in Agricultural Business)
(3) AGEC 35200 (Quantitative Techniques for Firm Decision Making) or mathematics or sciences elective*
(4) AGEC 42400 (Financial Management of Agricultural Business)
(3) Social science or humanities selective
Total Credits: 16
Sixth Semester
(3) AGEC 45100 (Applied Econometrics) or mathematics or sciences selective*
(3) Agricultural economics selective
(4) Food and agribusiness management selective
(3) Written or oral communication selective
(3) Elective
Total Credits: 16

Senior Year

Seventh Semester

(3) AGEC 42700 (Advanced Agribusiness Marketing)
(3) Economics selective
(3) Social science, humanities, or international understanding selective
(6) Electives
Total Credits: 15
Eighth Semester
(2) AGEC 42900 (Agribusiness Marketing Workshop)
(3) Agricultural economics selective
(3) Food and agribusiness management selective
(2) Mathematics or sciences selective
(3) Social science or humanities selective (30000+ level)
(4) Electives
Total Credits: 17

Additional Information

* Must complete quantitative techniques for firm decision-making or applied econometrics.






Major: Concentration




Created at 9/26/2011 3:03 PM by Wilson, Kenneth N
Last modified at 1/15/2012 8:38 PM by Goecker, Allan D