Profile Image

Jayson Lusk

Agricultural Economics 

  • Department Head/Distinguished Professor
KRAN Room 653
403 W. State St
West Lafayette, IN 47907-2056

Jayson Lusk is Distinguished Professor and Head of the Department of Agricultural Economics at Purdue University. He has a BS in Food Technology and a PhD in Agricultural Economics from Kansas State University.  He was previously Regents Professor and Willard Sparks Endowed Chair in the Department of Agricultural Economics at Oklahoma State University and Assistant Professor at Mississippi State and Purdue.
Lusk is a food and agricultural economist who studies what we eat and why we eat it. Since 2000, Lusk has published more than 200 journal articles in peer reviewed journals, including several of the most cited papers in the profession.  He has served on the editorial councils of eight academic journals including the American Journal of Agricultural Economics, the Journal of Agricultural and Resource Economics, and the Journal of Environmental Economics and Management, and Food Policy.  He was elected to and served on the executive committees of the Southern Agricultural Economics Association, the Western Agricultural Economics Association, and most recently the Agricultural and Applied Economics Association for which he served as president. Lusk was named a fellow of the AAEA in 2015.

In 2007, Lusk co-authored a book on experimental auctions and coauthored an undergraduate textbook on agricultural marketing and price analysis. In 2011, Lusk released a book co-authored with Bailey Norwood on the economics of farm animal welfare and also co-edited the Oxford Handbook on the Economics of Food Consumption and Policy. In 2013 he published the popular book, The Food Police.  His latest popular book is Unnaturally Delicious: How Science and Technology are Serving up Super Foods to Save the World.

Awards & Honors

(2019) Outstanding Journal Article. Applied Economics Perspectives & Policy.

(2017) Borlaug Communication Award. Council for Agricultural Science and Technology (CAST).

(2017) Senior Fellow. Breakthrough Institute.

(2016) Outstanding Journal Article. Journal of Entrepreneurship and Public Policy.

(2015) Outstanding Journal Article. European Review of Agricultural Economics (ERAE).

(2015) Fellow. Agricultural and Applied Economics Association (AAEA).

Selected Publications

Income and (Ir)Rational Food Choice. (2019). Journal of Economic Behavior and Organization, 166, 630-645. doi:10.1016/j.jebo.2019.08.005

Rong, R., Grijalva, T. C., Lusk, J. L., & Shaw, W. D. (2019). Interpersonal Discounting. Journal of Risk and Uncertainty, 58, 17-42. doi:10.1007/s11166-019-09297-2

Caputo, V., Lusk, J. L., & Nayga, R. (2018). Choice Experiments are Not Conducted in a Vacuum: The Effects of External Price Information on Choice Behavior. Journal of Economic Behavior and Organization, 145, 335-351. doi:10.1016/j.jebo.2017.11.018

Mullally, C. C., & Lusk, J. L. (2018). The Impact of Restrictions on Farm Animal Housing on Egg Prices, Consumer Welfare, and Production in California. American Journal of Agricultural Economics, 100, 649-669. doi:10.1093/ajae/aax049

Kolodinsky, J., & Lusk, J. L. (2018). Mandatory Labels Can Improve Attitudes toward Genetically Engineered Food. Science Advances, 4(6), eaaq1413.

Malone, T., & Lusk, J. L. (2018). A Simple Diagnostic Measure for Discrete Choice Models: A Note. European Review of Agricultural Economics, 45, 455-462. doi:10.1093/erae/jby005

Lusk, J. L., & McCluskey, J. (2018). Understanding the Impacts of Food Consumer Choice and Food Policy Outcomes. Applied Economic Perspectives and Policy, 40(1), 5-21. doi:10.1093/aepp/ppx054

Lusk, J. L., Tonsor, G. T., Schroeder, T. C., & Hayes, D. J. (2018). Effect of Quality Grade Labels on Consumer Demand for Pork Chops in the Short and Long Run. Food Policy, 77, 91-102. doi:10.1016/j.foodpol.2018.04.011

Muller, L., Lacroix, A., Lusk, J. L., & Ruffieux, B. (2017). Distributional Impacts of Fat Taxes and Thin Subsidies. Economic Journal, 127(604), 2066-2092. doi:10.1111/ecoj.12357

Lusk, J. L., & Weaver, A. (2017). An Experiment on Cash and In-Kind Transfers with Application to Food Assistance Programs. Food Policy, 68, 186-192. doi:10.1016/j.foodpol.2017.02.005

Agricultural Economics, 403 West State Street, West Lafayette, IN 47907 USA, (765) 494-4191

© Purdue University | An equal access/equal opportunity university | Integrity Statement | Copyright Complaints | Maintained by Agricultural Communication

Trouble with this page? Disability-related accessibility issue? Please contact us at agweb@purdue.edu so we can help.

Sign In