Key insights include:

• Food values remain stable, with taste, affordability and nutrition leading; environmental and social impact remain secondary attributes.
• Consumer familiarity with and frequency of AI tool use is high; sentiment about its impact on society leans positive.
• The majority of consumers support the application of AI in food and agriculture production; support increased slightly from June 2023.
• Trust in applications of AI within the food system is moderate; transparency about its use is very or extremely important to most (64%).
• Older consumers are more likely to be skeptical or unsure of AI and its use in food and agriculture; knowledge remains a barrier.
• Consumer food inflation expectations for the next 12 months jumped by 0.5 points to 4.5%, the third consecutive increase.
• Young adults are more likely to believe in the health benefits of organic, gluten-free, and plant-based foods than older consumers.

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Survey Questionnaire: August 2025

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Formulas and Calculations

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Past Consumer Food Insights

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