Consumers generally support using artificial intelligence (AI) to improve food and agricultural production, according to the August Consumer Food Insights Report (CFI).
This month's blog post digs deeper into consumer and food industry data to reveal the complexity of consumer preferences - and how agrifood companies can help solve the problems many consumers face in finding healthy foods at the grocery store.
This dashboard shows price changes and trends (since 2010) of various food items. The dashboard also shows changes for ‘All Items’, which represents all goods and services purchased for U.S. consumption. You can see price changes for all ‘Food’ goods purchased for consumption.

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Consumer Food Insights is a monthly survey of 1,200 households from across the United States, which is produced and run by the Center for Food Demand Analysis and Sustainability at Purdue University to track trends and changes in consumer food demand and other food sustainability behaviors.


Recent Data & Publications
This study examines how risk preferences and risk perceptions relate to three risky food behaviors—eating unwashed greens, rare meat, and raw dough—among US adults.
Since 2022, taste, affordability and nutrition have consistently dominated consumers’ purchasing decisions at the grocery store, according to our CFI survey data.
A recent CFI survey finds that of those Americans who wish to improve their diets, 71% are not doing so. This Data Snapshot shows the most common barriers preventing consumers from eating healthier.