Consumer Food Insights, Volume 4, Issue 11, November 2025

Key insights include:

  • Food values remain stable in the face of economic changes, though affordability takes priority among SNAP consumers.
  • The household food insecurity rate rose by 3 percentage points since October and by 3.3 percentage points since November 2024.
  • The food insecurity rate among SNAP households rose by 8.6 percentage points since October and 7.8 points since November 2024.
  • Approximately 1 in 6 households received free food from a food bank or pantry in the last 30 days.
  • Primary care physicians remain the most trusted source of info about healthy foods.
  • Trust in government organizations (FDA & USDA) has declined slightly in recent months, though they remain widely trusted.

DOWNLOAD THE REPORT

Survey Questionnaire: November 2025

DOWNLOAD THE SURVEY

Formulas and Calculations

LEARN HOW WE HANDLE THE DATA

Past Consumer Food Insights

SEE RESULTS FROM PREVIOUS MONTHS

WHAT WOULD YOU LIKE TO KNOW ABOUT CONSUMERS?

If you are interested in additional analysis or adding questions to the survey, consider joining our Consumer Insights consortium. Contact rdevans@purdue.edu to learn more.

Consumer Food Insights Survey Dashboard

Skip to content