I have spent most of my career attempting to understand what consumers want from production agriculture. I’ve also worked to foster dialogue among individuals holding differing perspectives on matters such as production methods, animal welfare and other contentious topics.

While Decembers (that’s December in plural form) are often for reflection, Januarys are for new beginnings. Then there’s spring, take April – April showers bring May flowers? April, the start of Q2.

The twentieth Consumer Food Insights from Purdue University looks closer at consumer food beliefs according to political ideology, revisiting the August 2022 focus.

This presentation analyzes survey results related to consumer perceptions and preferences of soy products. From Jayson Lusk, Trey Malone and Brandon McFadden, this work was conducted for CFDAS and made possible through grants from the United Soybean Board.

The nineteenth Consumer Food Insights from Purdue University looks closer at different levels of food satisfaction using the conceptual labels of suffering, struggling and thriving.

Consumer Corner has an admittedly odd history of gleaning wisdom from unexpected places, like lessons from rodents – famous ones, but still rodents.

The eighteenth Consumer Food Insights from Purdue University looks closer at different annual household income categories and related consumer behaviors.

This Octoparse customer story describes CFDAS’ partnership with the organization in data collection through web scrapping.

This paper utilizes five major cooking oils for demand analysis, and assesses the impact of changes in the price of different cooking oils on soy oil demand. From Miyeon Son, this work was conducted for CFDAS and was made possible through grants from the United Soybean Board and the Foundation for Food and Agricultural Research.