The Big Idea Stories

The Big Idea: Epigenetics

Friday, April 27th, 2018

This rendition by Whitney Houston at Super Bowl XXV in 1991 is considered a classic. José Feliciano’s folky, acoustic version in game 5 of the 1968 World Series was considered unusual and polarizing at the time. One year later in 1969, Jimi Hendrix played the anthem in a whole new way. This jazzy (and pitchy)…

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The Big Idea: The Internet of Things

Monday, November 20th, 2017

The Internet is ubiquitous in our daily lives, but you’re probably also using the Internet of Things — whether you know it or not. The Internet of Things (IoT) is an informal name for the network of devices connected to the Internet. Equipped with embedded sensors, these devices collect and exchange information over the network…

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The Big Idea – Phenotyping

Wednesday, May 3rd, 2017

Phenotyping, the process of measuring and analyzing observable plant characteristics, is a term used frequently in the College of Agriculture these days—and a technique that is now automated for field research at Purdue.

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