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Marketing
Brewing beer is an environmentally intensive process, and technology to reduce a brewer’s footprint can be costly. However, we find 75% of beer drinkers are willing to pay a premium for sustainably brewed beer and incorporating eco-labels or environmental graphics onto beer labels could serve as a low-cost way for brewers to communicate a commitment to sustainability.
Read MoreRecorded September 11, 2020 | Purdue agricultural economists Michael Langemeier and James Mintert discussed USDA’s September Crop Production and World Agricultural Supply and Demand Estimates (WASDE) reports.
Read MoreFarm operations often rely on consultants for a wide variety of services ranging from agronomic and animal nutrition services to tax and legal advice. But less common among farm operations is the use of a marketing advisor.
Read MoreWorld pork markets have been disrupted the last couple of years, first by African Swine Fever (ASF) in China followed by a U.S.-China trade dispute and then, in 2020, by the coronavirus.
Read MoreRecorded August 12, 2020 | Purdue Extension and United States Department of Agriculture (USDA) experts gathered virtually on August 12 to discuss the results of the 2020 USDA crop report and the current status of Indiana’s major cash crops.
Read MoreRecorded July 13, 2020 | Purdue agricultural economists Michael Langemeier and James Mintert provide an updated ag outlook featuring information from USDA’s latest reports, balance sheet estimates, and updated crop condition information.
Read MoreOn this Purdue Commercial AgCast episode, Purdue ag economist Nathan Thompson joins Jim Mintert to discuss corn and soybean basis in the Eastern Corn Belt. Learn about the Crop Basis Tool, which is updated weekly, to forecast basis and provides regional corn and soybean basis information for Illinois, Indiana, Michigan and Ohio. They conclude with…
Read MoreTo help explain fluctuations in distiller’s dried grains (DDGs) prices, this article examines the relationship between DDG prices, and corn and soybean meal prices.
Read MoreRecorded June 12, 2020 | Purdue agricultural economists Michael Langemeier and James Mintert provide an updated ag outlook, which includes information from USDA’s June WASDE report along with updated profitability estimates for corn and soybeans. The webinar also addressed questions regarding eligibility for and assistance provided by USDA’s CFAP program.
Read MoreFarmer sentiment improved slightly in May after falling sharply in both March and April. Purdue ag economists Michael Langemeier and James Mintert discuss the May Purdue University/CME Group Ag Economy Barometer on this episode of the Purdue Commercial AgCast.
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