Marketing Risk Management & Contingency Planning
Product, price, place, and promotion are important in marketing to current and potential buyers. In this episode, a continuation of the Farm Risk Management podcast series, Ariana Torres, Renee Wiatt, and Jenna Nees join Brady Brewer to discuss contingency planning for marketing risk management.
Read MoreSocial Media Risk Management & Contingency Planning
Farms and agribusinesses are confronted by many different types of risk in today’s market, including social media. In this third episode in the Farm Risk Management podcast series, Purdue University’s Jenna Nees, Renee Wiatt and Ariana Torres join Brady Brewer to discuss social media’s impact on businesses and how to build a contingency plan to protect your farm.
Read MoreFebruary Corn & Soybean Outlook Update
Recorded February 10 | Purdue agricultural economists Nathanael Thompson, Michael Langemeier, and James Mintert discussed the corn and soybean outlook following USDA’s February World Agricultural Supply and Demand Estimates (WASDE) report and provided implications for crop marketing strategies.
Read MoreThinking Like A CFO for Your Farm Operation
A farm manager who thinks like a CFO can leverage balance sheet and cash flow information to develop accrual income, sources and uses of funds, and owner’s equity statements which can be used to ensure the farm is well positioned for the future. Join Purdue ag economists Michael Langemeier and James Mintert for an episode discussing why you should think like a CFO for your farm operation.
Read MoreImprovement In Farmer Sentiment Carries Over Into 2023
The Purdue University-CME Group Ag Economy Barometer Index rose again in January, to a reading of 130, 4 points above its 2022 year-end index value. The January survey results also pushed the index 34% above its 2022 low point which occurred last June.
Read MoreImportance of Crop Basis when Marketing Grain
Basis is an important component for crop producers to consider when marketing grain because it is used to convert the futures price to a local cash equivalent. Futures prices and basis follow different seasonal patterns so the ability to manage futures price risk and basis risk independently creates an opportunity to improve returns. Join Purdue ag economists and co-creators of the Purdue Crop Basis Tool, Nathan Thompson and Jim Mintert for an episode discussing the advantages of using the Center’s Crop Basis Tool.
Read MoreHow Much Have Eggs & Other Food Prices Risen?
With egg prices up nearly 75% and grocery bills on the rise, Jayson Lusk joins Brady Brewer to discuss food price inflation on this AgCast episode. Although food prices have been on the rise since the onset of the COVID-19 pandemic, certain grocery items have risen more than others. Jayson, Director of the Center for Food Demand Analysis and Sustainability (CFDAS), shares why many livestock producers are scaling back, the effects of supply chain issues, and how food inflation is affecting consumer spending and preferences.
Read More2023 Top Farmer Conference Recap: Interest Rates
In this episode, Purdue’s Brady Brewer was joined by Michael Langemeier, associate director of Purdue’s Center for Commercial Agriculture and Jason Henderson, senior associate dean of Purdue’s College of Agriculture and professor of agricultural economics. The podcast episode was a follow-up to the panel discussion the group had at the 2023 Purdue Top Farmer Conference focused on the U.S. economy, the Federal Reserve’s policy choices in 2023 and what it means for interest rates and the farm economy.
Read More2023 Top Farmer Conference Recap: Machinery
Associate Professor of Agricultural Economics at the University of Kentucky Tyler Mark joined Purdue’s Brady Brewer at the 2023 Top Farmer Conference to discuss the machinery market. In this episode, the two discuss key factors related to machinery prices, and what buyers should be thinking about as they make equipment purchase decisions in 2023 and 2024.
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